Parents, dermatologists, and influencers are divided on the trend of kids shopping at Sephora for several reasons [5]. While Sephora doesn’t have official age restrictions on most products [1], some feel children under 12 shouldn’t be exposed to makeup and skincare, especially expensive “anti-aging” products marketed towards adults [8, 9]. Dermatologists warn these products offer no proven benefits for young skin and could even cause problems [9].
Parents express concerns about the influence of social media and “Sephora kids” trends on TikTok, leading children to desire expensive products they may not need [3, 7, 8]. Some parents worry about their children’s behavior in stores [8] and whether Sephora clerks are equipped to handle young shoppers [6]. Others see it as a harmless way for kids to explore self-expression and learn about skincare [3, 10]. Ultimately, the decision of whether or not children should shop at Sephora rests with their parents.
- Those Sephora age-restriction rumors have been grossly exaggerated
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- ‘Sephora kids’ and what it says about preteens today
- Is Sephora Adding Age Restrictions? – The Brow Snob
- What’s up with 10-year-old kids in Sephora? Why the question … – CBC.ca
- Re: What age is appropriate? – Beauty Insider Community
- So Your Tween Is Shopping at Sephora – The Atlantic
- What is a ‘Sephora kid’ and why are TikTokers against them? | Opinion …
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