Choosing between Sephora and Ulta can be tricky, especially when it comes to their rewards programs. Both offer tempting perks, but there are some key differences to consider.
Earning points:
- Sephora: You earn 1 point per dollar spent, with the ability to earn points faster through special promotions and events [1, 5].
- Ulta: You also earn 1 point per dollar spent, but you get 2x points during your birthday month and can benefit from additional bonus point offers [2, 9].
Redeeming points:
- Sephora: Points translate to various rewards like sample sets, product discounts, and experiences. The value varies, but generally, you need more points for higher-value rewards [1].
- Ulta: Points directly translate to discounts on purchases, with 500 points equaling $17.50 off. This straightforward system makes it easy to calculate your rewards value [2, 9].
Additional perks:
- Sephora: Offers more frequent promotions and exclusive access to certain brands and products [1, 5].
- Ulta: Provides more birthday perks, including bonus points and special gifts [2].
Ultimately, the “better” program depends on your shopping habits and preferences.
- Sephora: Ideal if you value exclusive brand access, diverse rewards beyond discounts, and frequent promotions [1, 5].
- Ulta: Preferable if you want straightforward point redemption for discounts, enjoy birthday perks, and appreciate bonus point offers [2, 9].
Remember, both programs reward consistent shoppers, so whichever store you frequent more will likely offer greater benefits.
It’s also worth noting that the two stores offer different shopping experiences beyond rewards programs.
- Sephora: Carries more high-end and luxury brands, with a focus on prestige beauty [4, 7].
- Ulta: Offers a wider variety of products across different price points, including drugstore brands, and also has in-store salons [3, 5, 10].
Ultimately, the best choice is the store that best aligns with your budget, brand preferences, and desired shopping experience.
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